Skip to main content

Branding Requirements for your PostBeyond Platform

Benji Bizzell
Updated

Overview

This article provides detailed branding specifications for setting up a PostBeyond platform, including requirements for company logos, subdomains, mobile and desktop login page images, welcome messages, favicons, login titles, and Google Analytics UTM parameters. It offers guidance on image sizes, file types, and content recommendations to ensure a consistent and professional brand representation across the platform.

 

Information

Branding Requirements for your PostBeyond Platform

This article will go over branding specifications for setting up your PostBeyond platform. When setting up your PostBeyond platform, ensure you are using the appropriate branding specs for your:

 

Company Logo

PNG file at 72 dpi with transparent background

Max file size: 3 MB

Horizontal logo appears best. Approx. 400 px wide and approx. 125 high. (Height is variable, but keep it close to that ratio).

You can always change your logo in the Admin view. Go to the Settings page > Company tab > Upload company logo.

 

 

Subdomain

This will be the URL for users to login. Decide on the "company" section of the URL: company.postbeyond.com

 

Recommendation

Keep it simple and straightforward, and use your program name as a starting point.

 

Optional

If you want a fully customized URL, you can set one up on your side and add a 301 redirect pointing to the PostBeyond URL.

 

Subdomain Configuration Example

 

Mobile Login Page Image

The image for the mobile login page should be designed to fit responsively across various mobile screen sizes. Consider using a solid color, repeating pattern, or an image that remains effective even if certain aspects are cut off due to screen size variations.

 

Image Requirements

The estimated size for the mobile login page image is 1440 x 900, but this can vary depending on the screen. The image should be adaptable to different screen resolutions.

 

 

Desktop Login Page Image Requirements

The image for the desktop login page should meet the following specifications:

  • Max file size: 3 MB
  • File format: PNG
  • Dimensions: 1778 x 1556 pixels

 

 

Desktop Login Page Welcome Explainer

This is the copy that will be displayed on the login page. An example is shown below. Try and keep it to approximately 250 characters.

 

Login Page Welcome Message Example

"[Platform Name] enables you to browse and share the latest content from the [Company Name] community. Be an industry thought leader and build your own personal brand by sharing great content to your social networks!"

 

 

Favicon

A favicon is the small image that appears on an Internet browser window or tab. It is often used to represent a website in a visual way, allowing users to easily identify it among other tabs or bookmarks.

For best results, you can use a square company logo or a related branded image to be set as the favicon.

The recommended size for a favicon is 16 x 16 pixels at 72 DPI (dots per inch).

 

 

Login Title

This is the title of the Login/Welcome Page. It will be displayed on the top of the window and the tab/browser name.

Examples include: The Post (PostBeyond), Social Hub, Content Corner.

 

 

Google Analytics UTM Parameters

PostBeyond uses the following default UTM parameters which can be customized:

 

Default UTM Parameters

  • campaign: "PostBeyond"
  • source: Social Network Name - Facebook, LinkedIn or Twitter
  • medium: "#" followed by user_id
  • term: Post title

OR

  • campaign: "PostBeyond"
  • source: Social Network Name - Facebook, LinkedIn or Twitter
  • medium: "Social"
  • term: # followed by user_id which provides a backward reference in GA based on the user who shared content

 

Helpful Resources

Here are some resources to help you get started and make the most of your PostBeyond experience.

 

 

FAQ

What is the recommended size and format for the company logo on PostBeyond?

The recommended format for the company logo is a PNG file at 72 dpi with a transparent background, a maximum file size of 3 MB, approximately 400 px wide and 125 px high.

How can I customize the URL for my PostBeyond platform?

You can choose a simple and straightforward subdomain such as company.postbeyond.com, or for full customization, set up a URL on your side and add a 301 redirect pointing to the PostBeyond URL.

What are the image requirements for the mobile and desktop login pages?

The mobile login page image should be designed to fit various screen sizes, ideally 1440 x 900 pixels but adaptable to different resolutions. The desktop login page image should also meet specific size requirements and be visually effective.

What is a favicon and what size should it be for PostBeyond?

A favicon is a small image that represents a website in browser tabs or bookmarks. For PostBeyond, a square logo or branded image at 16 x 16 pixels and 72 DPI is recommended.

Can I customize the Google Analytics UTM parameters for my PostBeyond platform?

Yes, PostBeyond uses default UTM parameters which can be customized according to your analytics needs.

Related articles

Powered by Zendesk