Overview
This article provides an insight into the SEO features and considerations for Influitive's Public Discussions and Custom Content. It details built-in optimizations and offers tips on how to enhance the visibility and searchability of your content.
Information
Below are the key areas of focus in this article, which include built-in SEO optimizations and additional considerations to further improve your content's SEO.
Built-in Optimizations
Influitive's Discussions and Custom Content features include several SEO-friendly features by default. These features allow creators to focus on content quality without worrying about the technical SEO aspects.
| HTTPS | All pages on Influitive, including Discussions and Content sections, are secured with TLS ( read more about it here ), ensuring secure information transfer. Search engines prefer HTTPS as it indicates security, which can affect search rankings. |
| URLs | Research shows that URLs containing keywords can lead to higher search results ( read some of it here ). Influitive reflects the title of topics and pages in the URL by default, and old URLs remain functional after title changes to prevent broken links. |
| Title Tags | Page title tags and URLs include the title of the Topic or Content page, which is displayed in browser tabs and on search results or social media when shared. |
| Data structure |
Search results featuring the top level of your AdvocateHub will display Categories for Discussions and/or Content pages as organized links beneath the main page.
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SEO Considerations
To maximize the impact of the built-in SEO systems, consider the following tips:
Tip #1: Do your research!
Tip #2: Include the key search term in your Discussion Topic / Content Page's title
Leverage Influitive's feature that includes page/topic titles in the URL and title tag. Ensure your title is descriptive, engaging, and contains the primary keyword. Keep the title concise to avoid truncation in search results and on social media.
Read this article on Page Title SEO for more information.
FAQ
What is the importance of HTTPS in SEO?
HTTPS is crucial for SEO as it encrypts the data transferred between the user and the website, ensuring security. Search engines favor secure websites, which can positively influence search rankings.
How do URLs affect SEO?
URLs that include relevant keywords can improve a page's visibility in search results. Influitive automatically includes the title of your content in the URL, which can help with SEO.
Why is the title tag important for SEO?
The title tag is important because it is displayed in the browser tab, search results, and when shared on social media. It should accurately describe the page content and include the main keyword to improve search relevance.