Default AdvocateHub Badges: Branding Them and Creating New Ones

In order to save Hub Administrators time, every AdvocateHub created since August 2015 now comes with a default set of badges. This article will go over branding those badges and creating new badges in the same style. Please note that you do not need to be an advanced user of graphic editing software to follow along, but basic skills will help you understand.

For general information on badges, click here.

To find out how to upload badge images and create/edit badge rules, click here.

What are the default AdvocateHub badges?

You can find your badges under  Settings > Scoring and Achievements > Levels and Badges. Hubs created on or after August 2015 will have a set of default badges already loaded. The default AdvocateHub badges look like this (each color represents a new level):

Branding your AdvocateHub badges to your company colors...

What you need...

  • Adobe Photoshop or another graphic editing software
  • 4 color hex codes for your company colors (try to avoid white, black or grey)
  • Download the grey set of badges attached to this article (scroll to the bottom)
  • Make sure you save badges as transparent PNG files so they don't have a white background

General idea (applies to all graphic editing software)

The goal is that you color in the the badge with your company colors. You can do this by using a selector tool and coloring the different parts of the badge. Make sure your brush is somewhat transparent so you maintain different shades in the badges. We suggest each level use the same colors so advocates can use that as a level identifier. There are 3 levels of badges, and one "no level" area for extras. Each graphic editing software is different, but here is what adding color looks like in Photoshop.


Adobe Photoshop users: A shortcut

Adobe Photoshop offers a feature called the "Color Replacement Tool". This nifty little tool let's you color an image in a different color. This makes the whole process very fast. Simply select the "Color Replacement Tool", choose the hex code you want the badges to be, and color. Each level should be a different color. Check out the GIF below to see this in action.

Saving and uploading badges to your AdvocateHub
Once you save each badge as a transparent PNG, head over to your AdvocateHub. Go to  Settings > Scoring and Achievements > Levels and Badges. Click on each badge and replace the image file with your new branded badge.

Creating custom badges with the same style

You can also create new badges with different icons. Just download one of the badge templates below and add your icon/picture to it. Icons/images usually look best in white. The badge templates below are ordered as: no level, level 1, level 2, level 3.

You can find pictures to add to these badges on Google images,  http://findicons.com, or by asking your graphics team. Once you have the icon, add it to your blank badge template. If you want to stay consistent with the default set of badges, use a white icon.

That's it! You'll now be the proud new owner of your own branded badges.


We highly recommend that if you are able to, you create a custom set of badges. Custom badges that only your AdvocateHub uses will help distinguish your program from others. Badges should always be 70 x 70. 

You can have a designer create badges, or you can do it yourself using an online tool. We recommend  openbadges.me.

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